On the 1st of January, #TeamDaisy announced the formal registration of Daisy Foundation as a non-profit company in South Africa.
We’re very excited to reveal our primary fundraising tool, the Daisy Foundation Shop — which will launch on the 2nd of March.
On the 2nd of March we’ll be launching a unique online store, where people can purchase real goods to be donated to shelters in need — making donating to dogs in need both easy and accessible. Put simply, the Daisy Foundation Shop allows you to gift resources to a shelter in need.
Each month, we’ll donate all purchases from that month to a dedicated shelter. Our “shelter of the month” will be announced in advance. The shelter will receive the goods generously purchased by supporters, once all orders have been processed and accounted for, during the following month. We believe that this arrangement — allowing people to purchase real goods to be donated to shelters — is one that solves a big problem: many people want to help shelters by donating items or resources the shelter needs, but cannot do so because the shelter is situated too far away, or because they don't have time.
We believe that trust between non-profits and their supporters is crucial, and that’s why we plan to be very open and transparent about our donations with our supporters -- and we will share updates after each month's donation is made to the previous month’s shelter, accounting for each item purchased, to ensure that our supporters have the fullest confidence in knowing that their money goes to the specific resources that shelters need first and foremost.
Since we’re an NPC, the humans behind Daisy Foundation won’t make any money from the Foundation, and since we don’t plan on employing anybody in paid positions, our family runs the company on a voluntary basis.
To fund our activities, any small surplus we make from purchases on our online store will go to running the Foundation’s admin, marketing, etc, although we expect this surplus to be marginal. To help fund the NPC, we will make other donation methods available, through which you can donate directly to Daisy Foundation. Of course, supporters can also make once-off direct donations through our online store, via EFT/bank deposit or on our verified PayFast page. Direct donations of any amount help us run the Foundation and provide us the opportunity to send shelters extra dogs beds, food, blankets and cash donations.
We may also use direct donations to assist in the event of animal-related emergencies. These include extremely ill animals that need help that is costly for shelters to fund. Our contributions, funded by your direct donations, even if small, will help the shelters fund these vet bills and special care.
What we want to focus on though, is the Daisy Foundation Shop. So, on March 2nd, when our shop launches, we encourage you to go purchase an item for a shelter in need. Our “shelter of the month” for March will be announced soon.
We cannot wait for you to see what we have in store (literally, in our shop)!